In the next five minutes, millions of people will tweet, post, pin or share something with their fans, friends and family. They’ll communicate a “like” or a link to their online community and that message, in turn, will be read and retweeted again and again throughout the day. It may even go viral. Don’t you wish they were saying something nice about your company?
This activity represents a huge potential market for your business. The number of users on social media continues to rise at a phenomenal rate. The 2016 end-of-year statistics released by Facebook alone are staggering:
- Over 1.7 billion monthly users
- 5 billion “likes” generated daily
- Over 15% increase in active users over last year
- 20% increase in mobile users since 2014
- Over 10 million websites use a Facebook like or share button
- 5 billion pieces of content shared daily
Neglecting social media could be your biggest mistake. Our comprehensive look at the top sites and positioning techniques can put you in the midst of new markets in no time.
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